Trailblazed Sales:

Health Care Reform: Context and Strategies

AKGadmin — Sat, 23 Oct 2010 21:56:41 +0000

That health care reform is coming is inevitable. Even the elections of 2010 won’t change that reality. To deal with the challenges brokers will face under the Patient Protection and Affordable Care Act brokers need to understand the broad outline of the legislation as it exists today and how it likely to change in the future.

Health care reform, like any new law, is neither unchanging nor unchangeable. This presentation not only describes core elements of the PPACA, but puts its evolving nature into context and provides tools for ways brokers can prepare themselves and their agencies to deal with changes reform will bring.

Health Care Reform: Survival Lessons from Successful Brokers

AKGadmin — Sat, 23 Oct 2010 21:52:36 +0000

Health care reform is coming. Even after the recent election, there’s no going back to the status quo. Producers who succeed in the future will be those who face this reality — and the challenges involved — with a clear understanding of how reform will unfold and what it’s likely to look like.

Fortunately, change is nothing new and neither is overcoming challenges. Successful producers possess the characteristics and demonstrate the behavior necessary to deal with these situations. Discovering the practices, perspectives and processes High-Growth Producers use to survive change is what the Trailblazed Sales Project Study was all about.

This presentation provides an overview of health care reform, exploring the hard facts and cutting through unfounded fears and misconceptions about the Patient Protection and Affordable Care Act. Then it describes specific key findings of the Trailblazed Sales Project Study that can help any producer succeed in a time of remarkable change.

Trailblazed: Proven Paths to Sales Success

AKGadmin — Fri, 01 Oct 2010 17:00:10 +0000

Successful sales professionals share common perspectives, practices and procedures that help them thrive in times of dramatic change. The Trailblazed Sales Project surveyed two hundred brokers across the country to identify these attitudes and behaviors. This presentation describes:

The three paths to sales success shared by successful producers
How to achieve consistent, predictable sales growth
How to overcome the inevitable setbacks and the challenges posed by change
What it takes to increase cross-selling and obtain more referrals
The critical role business plans play in sales success – and an easy way to write one
When to jump on a new technology – and when to hold off
How to create a powerful – and effective — marketing message